Specialising in customised industry work wear, signage and promotional products, Geared up Culcha has been chosen to undergo a digital transformation as part of the Small Business Digital Champions Project.
Co-founders Jamie Williams and Paul Dodd said that investing in digital capability will add value to their business.
“There’s a myriad of challenges that we face from a digital perspective — our website and our optimisation around how we’re found and what products we do,” Jamie said.
“Digital is everywhere and, for us, we’d love to be ahead of the curve.”
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